We are thrilled Atlas Obscura decided to tell the story of our rare and truly delicious sourwood honey. Here's an excerpt interviewing ABC's Head Beekeeper and Educator, Mark Lilly:

Over in West Virginia, Mark Lilly has been gathering sourwood for more than 25 years. Lilly is the head beekeeper of the Appalachian Beekeeping Collective, a non-profit founded to encourage Appalachian residents to take up beekeeping, particularly with sourwood, as a way to boost the local economy. “Sourwood only grows in a small geographical area, making it highly prized,” he says. “Often, its demand outweighs the supply.”

Read the full article, and learn more about delicious Appalachian sourwood honey here.